I know a very successful and esteemed designer, who is now of retirement age. I once visited him to ask him advice on what to charge new clients and he said, ‘Find an amount that seems adequate, then double it – then they’ll know you’re good.’ I was reminded of this when recently I read a story about a famous, old eccentric bookshop in London’s West End.
April 1st, 2010 | Posted in Product Branding | No Comments
It’s been a very busy month for me. An extremely fun month for sure, but very rewarding as well. March 2010 brought me a couple of significant milestones, both personal and professional. On March 17, I celebrated my 50th birthday. After enjoying a week on the ski slopes in Park City earlier in the month, I celebrated my birthday at home in Boca Raton, FL, by playing softball in my weekly league, having a great post-game St.
April 1st, 2010 | Posted in Business Cards Branding | No Comments
Whether it is a small or large company, brand factor plays an important role in development. Just to promote brand for increasing sales, marketing people resort to advertisement and promotions. Undoubtedly, a major portion of company budget is spent on brand promotion.So, if you have a small company that sees market potential in women buyers, maybe you should think of getting a wide access with personalized promotions.
March 14th, 2010 | Posted in Corporate Branding | No Comments
The use of promotional items for businesses has been widely used because of the advantages it gives. Branded merchandise helps the company become visible especially in the very competitive world of business. It makes the consumers increase its awareness of the business giving it great recognition.
March 14th, 2010 | Posted in Corporate Branding | No Comments
The good thing about catalogs is that people keep them for months or until new copies have arrived. When designed with your logo and business name, this will give a good opportunity for your business to generate brand recognition.However, not every catalog out there gets the chance to be read and kept. Yours should have the essential design elements and persuasive content to stir up the interest of your prospective clients.
March 14th, 2010 | Posted in Corporate Branding | No Comments
You can use towels for a lot of different things, people have thus grown a want and need for personalised towels. Businesses and individuals want to have the power to buy personalised gadgets, whether its clothes, toys, or gadgets. There are hundreds of thousands of different objects that you can personalise. Just about anything that you ever see with a logo, you can get created to your own logo, name or branding.
March 14th, 2010 | Posted in Marketing Branding | No Comments
In today’s world, logo forms the brand image and identity of a company. It helps create recognition and impart value to a business, as many people recognize and associate companies merely by a look at their logo. Therefore, logo designing has become very critical factor for any company’s recognition.What is a logo?Logo is a graphical representation of the company.
March 14th, 2010 | Posted in Product Branding | No Comments
The definition of web presence – being present on the Internet in multiple places to promote your name or brand in a positive way.Times have changed and the Internet has become a vital part of our everyday lives. Given today’s society it is imperative that your name or brand have a website.Some tips I have discovered that build a strong web presence, these are in particular order.1. Connect with a strong FIRST impression.
March 14th, 2010 | Posted in Marketing Branding | No Comments
One simple truth overlooked in most training programs is this: You can only brand yourself in your own words. The notion of duplicity has led to a copy, cut and paste mentality. This mentality makes many try to brand themselves in the words of others.But using others’ copy, in all your Internet media can only brand you as a clone. What’s wrong with that? If you are branding yourself as a clone, it becomes obvious that you are following someone else’s lead.
March 13th, 2010 | Posted in Business Cards Branding | No Comments
Major corporations have done an excellent job of branding their product so the public knows exactly who they are. Successful network marketers are doing the same by branding themselves as opposed to branding a specific business opportunity.
March 13th, 2010 | Posted in Marketing Branding | No Comments
Once the job is landed, it’s time to settle in and start making it a new office home. Files have to be set up. The desk has to be arranged to suit the new occupant and the pictures and paperweights have to be placed. Settling into a new position can have its challenges. The new guy on the job may not have the ability to jump in and know how things work around the office initially.
March 13th, 2010 | Posted in Product Branding | No Comments
You should have seen numerous logo design services but each logo design service doesn’t seem efficient to you as others. Why? Since, an efficient design consultancy takes extra care of its client’s business identity.
March 12th, 2010 | Posted in Marketing Branding | No Comments
An excellent logo is a graphical illustration of the company. It is that graphical image which effectively portrays the identity of the corporation. A well-designed logo should be the one that can represent the image of the company. It should be able to communicate the values and philosophy of an organization.
March 7th, 2010 | Posted in Business Cards Branding | No Comments
In today’s corporate world, workers need to relentlessly seek new ways to shape not only their careers but also how fast and dynamic their professional evolution shifts. They need to differentiate themselves while also appearing to be interested in the effectiveness of collective labor.
March 6th, 2010 | Posted in Business Cards Branding | No Comments